Jan 18, 2022

WooCommerce or Shopify? How to Choose the Right Platform for Your Business

There are currently 2.1 million online retailers in the U.S. and 7.9 million in the world. Without a doubt, building an online store is an exciting undertaking. It’s a great opportunity to expand your reach, gain new audiences, and further research and develop your product or services. The key is to make sure you partner with the right providers and...

Nov 30, 2021

Impact Of COVID-19 On Retail And The Surge Of E-Commerce

In spite of the strict regulations and lockdowns brought on by COVID-19, eCommerce has experienced startling growth. According to the United Nations Conference on Trade and Development, there was an increase in online retail sales’ share of total retail sales from 16% to 19% in 2020.  Global sales shot up to $26.7 trillion in 2019, which was an increase of...

Nov 24, 2021

BBB Alerts That Scammers Are On The Prowl This Holiday Season

While many are looking forward to the holidays, taking a much-needed respite from the woes of the world, scammers are gearing up for a new holiday season of swindling.  This year, the Better Business Bureau (BBB) has published what they call their “Naughty List” with the top scams that can catch shoppers off guard this holiday season.  Social media platforms...

Oct 26, 2021

What Are High Risk Transactions

When a business has been determined to be high risk, it means that credit card processors have deemed this business prone to a higher than normal rate of chargebacks and an elevated risk for financial failure.  Payment processing is also at a higher risk, especially in the e-Commerce space. Merchants have assumed this risk, however, payment processors and acquirers stand...

Oct 22, 2021

Merchants Push The Fed On Debit’s Routing And Pricing Rules

Merchants’ “lack of routing choice” in e-Commerce costs them “billions of dollars each year”, according to the Merchants Payment Coalition (MPC). The MPC is a trade group that represents gasoline, supermarket, convenience store, as well as other retail chains.  Larger merchants have been pressing for the Fed to make much-needed changes to the current rules that govern transaction routing and...

Oct 21, 2021

54% Of Customers Abandon Their Online Purchases

Cart abandonment is a serious problem for online retailers. There are literally hundreds of studies surrounding cart abandonment and its statistics. Some have reported that cart abandonment was as high as 80% while others have reported being as low as 55%. Barilliance conducted a study and found that the average cart abandonment rate to be 77.24% in 2016 and it...

Oct 18, 2021

Tap-To-Phone Payments Are Gaining Ground

Contactless payments have surged since the outbreak of the COVID-19 pandemic. Companies worldwide have struggled to pivot their operations to accommodate the new mandates of social distancing and limiting as much contact as possible between customers and employees.  Some organizations have explored the use of the ever-ubiquitous smartphone to convert it into a powerful payment processing unit. Instead of using...

May 06, 2021

B2B E-commerce Marketing Strategies To Drive Conversion

B2B E-commerce Marketing Strategies To Drive Conversion Like any other online business, your B2B e-commerce initiative cannot work effectively without a solid marketing strategy to back it up. B2B customers want timely, relevant, and accurate product/service information before deciding to purchase online. And digital marketing plays a critical role in providing them all the data they need while also increasing site traffic...

Apr 12, 2021

Accepting Credit Cards Online

For any online retailer who desires to grow and stay on the path of online retail success, taking credit and debit card payments is an absolute must.  The greatest challenge is determining the best payment processor. Choosing the wrong processor can result in paying exorbitant fees, lost revenue due to fraud, and lack of conversion due to security issues. Your...

Mar 30, 2021

Where To Locate A Merchant Account For Your Online Business

When you decide to embark on the journey of launching your own online business, there is much to consider. The most important goal is having the capability of accepting credit payments. In order to make this happen, you will need to acquire an internet merchant account.  Like any service you seek, you must be keen on knowing what you will...

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.