B2B E-commerce Marketing Strategies To Drive Conversion Like any other online business, your B2B e-commerce initiative cannot work effectively without a solid marketing strategy to back it up. B2B customers want timely, relevant, and accurate product/service information before deciding to purchase online. And digital marketing plays a critical role in providing them all the data they need while also increasing site traffic...
Invisible payments come with visible advantages and risks. Given merchants are now dealing with a rapidly evolving market, invisible payments are gaining more and more traction. Follow the lines below to dig deeper into the topic and find an exceptional payments expert to work with. Invisible Payments The explosion of new technologies has accelerated the growth of the payments industry....
A frictionless accounts payable and receivable strategy enables easy access, hassle-free management, and effortless payment information interpretation. Nevertheless, complicated processes and obsolete technologies can be a significant stumbling block. Businesses accepting payments must be ready to pair all received funds with the various invoices. A slight mistake like claiming an invoice that has already been paid can ruin the customer...
Open Banking is already put into implementation. Countries apply it as part of their broader agenda aimed at modernizing their national financial ecosystems. This article is about this new trend and its implementation in Brazil and the U.S. Also, it’s about reliable and affordable merchant processing services from a reputable provider. Open Banking in Brazil What’s open banking? It encourages...
Cannabidiol, commonly known as CBD, has been famous in recent years for its potential health benefits. Many companies offer CBD in the form of various products such as oils, tablets, edibles, and topicals like creams and lotion. It is why there is no surprise that the CBD market has been growing at a significant pace since more and more people...
Bitcoin has reached “market capitalization” of $1 trillion, thanks to its growing acceptance among investors and companies such as Tesla and Mastercard. This event has dispelled any warnings from analysts who claim Bitcoin to be an “economic sideshow” and a “poor hedge”, should stock prices drop. Analysts and investors, however, still remain unimpressed and highly skeptical of Bitcoin. They maintain...
The pandemic has altered the shopping experiences of customers throughout the world. Where baby boomers were previously less engaged in digital purchases, the onslaught of the pandemic has driven more boomers than ever to adopt digital technology. With their increased susceptibility to contracting the virus, many baby boomers turned to do more business online to avoid personal contact and ensure...
According to Newzoo’s findings, by 2023, it is estimated that the global gaming market is set to exceed $200 billion. Since the COVID-19 lockdown, interest in online gaming has only surged. With a sudden influx of new gaming customers, revenue has escalated significantly. The market is definitely ripe for continued growth and gaming companies are beginning to see the great...
Authorised Push Payment (APP) Scams occur when an individual or a business is deceived into sending money directly to a fraudster impersonating a legitimate payee. The results are disastrous for those ingenious people who fall prey to them. Based on findings by UK Finance, it found a total of 66, 247 cases of APP fraud reported in the first part...
To say that the year 2020 was full of turmoil, both at a health and economic level is putting it mildly. With a surge of the world’s population confined to their homes for weeks and months on end, it is no wonder that digital traffic exploded at an unparalleled level. Around the world, people were suddenly dependent on the internet...
