Feb 14, 2017

Why Every Online Retailer Should have a Merchant Account

Unlike physical stores, which can make use of traditional payment methods such as cash and checks, the only way customers can pay an online retailer is through a merchant account. Such an account enables the holder to accept payments in credit and debit card form. With multiple forms of payment at a merchant’s disposal, he or she can capture and...

Mar 29, 2016

Ways to Improve Your Online Retail Business

Retail is hard, regardless of whether you have a brick and mortar store or an online-only business. Online only businesses have extra challenges, thanks to increased chargeback risks and the uncertainty of operating exclusively online. Marketing can also be tough, and while your online retail merchant account can guide you, some ideas of marketing are truly off the cuff. First...

Jan 21, 2016

How to Get the Best Leads for Your Website

Are you searching for a way to boost your online sales profits? Don’t obsess over tracking every single visitor to your website. Website visits are only important in terms of how many leads and business opportunities those visits generate. Leads are the lifeblood to your business. The following are a few tips that can generate profits for your business using...

Dec 31, 2015

Marketing Tricks to Go Viral

You may have the best idea of the decade, but none of it matters if you can’t make a sale. The first step to having a successful online business is implementing a marketing strategy. This doesn’t have to be expensive, but it is important. Successful entrepreneurs know how to mount an effective strategy that is balanced and has a wide...

Nov 06, 2015

Online Merchants Must Prepare for Spike in Fraudulent Activity

As the EMV shift takes place, cases of card present are expected to decrease significantly in the United States. According to a recent Javelin Strategy & Research study, while EMV may have a positive impacton in-store fraud, it will make instances of online fraud skyrocket. The institution points to studies done on European countries that made the switch, and how...

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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