Top 4 Marketing Gurus You Should Know

Oct 21, 2015

Over the past few years digital marketing has become a strong tool for companies of all sizes. As the industry has grown, a few influential names have become almost synonymous with digital marketing. These individuals have successfully navigated the digital waters and have used marketing technology to win big time. But their effect on the market reached far beyond their own companies and has positively impacted the digital marketing industry as a whole.

 1.      Marcus Tober (Searchmetrics):

Marcus Tober is the CTO and founder of Searchmetrics. The company was founded in 2006, and specializes in SEO analysis and optimization, SEO strategies and SEO software. The company has single handedly revolutionized the way people run their SEO campaigns.

2.      Tom Treanor (Wrike):

Tom Treanor is the Director of Content Marketing and Social Media for SaaS platform Wrike. Treanor developed Wrike into a leading global social media and content strategy firm. The purpose of this innovative collaboration platform is to concentrate on lead generation and inbound marketing. Wrike now has a large amount of clients who depend on their digital marketing services.

3.      Gary Vaynerchuk (Vaynerchuk):

Gary Vaynerchuk is a digital marketing genius who is a pioneer in the digital marketing world. His first major contribution was made with and the WineLibrary TV, both channels on YouTube. After launching a successful video-based digital marketing company, Vaynerchuk started a social media marketing agency called VaynerMedia. The company assists countless brands with developing and executing online marketing.

4.      Shama Hyder (Marketing Zen)

Shama Hyder has been called the “Zen Master of Marketing.” Hyder began her company as a grad student. With only a $1,500 in start-up money, she has created a multi-million dollar company that handles a variety of web marketing for its clients. Marketing Zen uses unique social media-based strategies that help execute the digital needs of countless clients from all over the country.

These digital marketing gurus have successfully developed marketing organizations to help others reach their marketing potential. is the number one payment processor for your marketing firm. We specialize in marketing firm payment processing that will expand payment options for clients and increase your profits. Our experienced associates will manage your account so that customers feel confident in making purchases from your company.

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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