Jun 05, 2017

Negative Option Billing and Forced Continuity Being Shunned by Major Credit Card Companies | What’s Your Plan?

To start with, Negative Option Billing is a process where a merchant puts a certain product or service on free/subsidized offer so that customers can try the product/service for a small fee before committing to purchase. Before they gain access to the free sample, the merchant will record the customer’s credit card information. After the trial period expires, the customer...

Jul 29, 2014

Can a Free Trial Boost Your Companies Business?

Does Offering a Free Trial Increase Conversions for your business There are many ways to gain consumer trust and allow them to understand and better engage with your product. A free trial is a great way to showcase what your product can offer while gaining trust and enabling the consumer to see what is so good about your product. Setting...