Tips for Building a Responsible and Successful Online Firearm Sales Business

Jun 13, 2014

Online firearm sales is a growing market, and with the new stricter state and federal regulations, may customers are turning to these online retailers for their firearm and ammo purchases. While it seems easy to open a website and begin selling, there is a lot of work involved in selling firearms and their ammo. While you need a good marketing plan, you will also need reliable firearm sources, reliable shippers, and a reliable merchant account processor.

First off, you need to decide what your business is about. You need to figure out if you are going to sell firearms exclusively, or if you are going to offer other outdoorsy-type items, as well. This can help you figure out your businesses name and website name, as well. If you call it “Outdoor Supplies”, but you only sell firearms, people can be misled. Likewise, if you call it “California Firearm Suppliers”, and you carry 1 style of gun and 500 various outdoor supplies, people will likely head to your site for the wrong reason.

Secondly, make sure of the rules and regulations in your state dealing with firearm and ammo sales over the internet. States, cities, and even counties vary on these regulation, so be sure to do your research before purchasing stock and putting up a website. After you sift through the regulations, and are ready to go, be sure to let your potential customers know of any special knowledge or services you offer. For instance, if you rebuild guns, let them know. Post some of your rebuilds, as well as generic prices. Youtube.com videos are also helpful to show potential customers (and the general public) how to care for firearms, how to safely use them, what to look for in a rifle, and anything else that you may consider important.

Lastly, you will need a online firearm merchants account. This is possibly the hardest part, as the majority of merchant processors will not accept online firearm dealers as clients, because these merchants are considered “high risk” to their slightly higher risk of fraudulent activity. It is best to look for a high risk merchant account provider, such as eMerchantBroker.com (or EMB). We at EMB are dedicated to helping high risk merchants by providing the best possible processing services at great rates. We offer the best terminal equipment, software, and security, which is something that others do not do. For your online firearm merchant account needs, look no further than EMB.

The firearm sales industry is growing, and there is no better way to get involved than by being an online retailer. This can be tricky, due to local and state regulations, however if your area allows it is the perfect time to invest in this industry. After figuring out your business goals, contact us at EMB for your online firearm processing needs.

Contact us today for an online firearm merchant account!

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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