The Travel Industry in California is Booming!

Jan 30, 2015

Travel experts are predicting that 2015 will be the best year ever as 2014 data starts flooding in about tourism in the tri-county coastal area. Tourism is expected to grow by 2.1%, with Santa Barbara on the South Coast picked as the most popular destination. If you want to start a profitable career that is projected to keep growing, becoming a travel merchant in California may get you there.

Travel merchants looking to hit pay dirt will find a plethora of clients who want to vacation in Santa Barbara. According to the transient occupancy tax (TOT), the Santa Barbara South Coast saw a 7.4 percent increase in the daily rate along with a 3.5 % increase in occupancy since last year.

Kathy Janega-Dykes, Visit Santa Barbara President and CEO, projects that there will be a 6.5% growth in lodging for local hotels and motels. For the first time MMGY Global surveys show that California is the domestic ‘dream destination’ that many people want to visit. In fact, millennials ranked the highest of the age groups interested in visiting Santa Barbara. Not only is the city attractive to domestic travelers, international travelers are also expected to grow. Affluent travelers from Mexico and China, are expected to select the city to visit.

The new tourism business improvement district (TBID) Santa Barbara division, recently expanded its programs over the last three years. TBID funds are credited with allowing the market to remain competitive with other popular destinations like Los Angeles, and San Francisco. But Santa Barbara isn’t the only city in California that will see an influx in tourism. The Central Coast’s hotel occupancy levels are anticipated to be on par or better than the record years of 2006 and 2007. This means that travel merchants have a wide variety of cities in the region to send their clients on a memorable vacation.

This year is predicted to be one of the biggest years for tourism in California. Becoming a travel agent is quick and profitable in a hot market. The expert account managers at will set up your travel merchant account, for a low cost, low hassle account management experience.



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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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