Offering free trials is something that many businesses do not do. They think that it costs money in the long run, and that it is wasteful. However, while not everyone will purchase from you, there are ways that you can make sure that your free trial offers are successful. First off, make sure that you have adequate contact information for...

Everybody loves free stuff, and the word “free” attracts consumers to go out of their way to win or attain free things. For marketing best practices, offering free giveaways to prospects and customers is a good business strategy that can result in new and repeat customers. Free giveaways allow the consumers to try a product or service risk-free that they...