Someone for Everyone: Niche Dating Websites

Jul 28, 2014

Dating websites are huge right now, and there is literally something for everyone. This is the perfect time to invest in an online dating website, but it can be hard to decide which niche is right for your site. The options are endless, however, some are better than others.

Religious dating websites have long been a big market, from Christian to Jewish to Pagan, there is an option for every religion or belief. The important thing to remember about each niche is that each religion is different, and each religion has its own ideas of what relationships should be. Before settling on a religious niche, you should do thorough research.

Race dating websites are also popular. This may seem a bit taboo, but in reality, the majority of married couples are married to someone of their own race. Again, you should thoroughly research before heading into this realm, as it could possibly bring you more issues than you want.

A new niche for dating websites is geared toward pets and hobbies. Cat lovers, dog lovers, bookworms, you name it, and there are people looking for a like mate. These niches are more fun-loving and easy-going than race or religious-centric sites. Though, you still need to research to make sure that this is something worth investing in.

There are endless niche markets for online dating websites, and your second step business-wise after choosing your niche is to choose a merchant account processor. It can be difficult to find an online dating merchant account, however, there are options. EMB or is one of the most visible options, due to its top ratings in the market. The staff at EMB is well skilled in the ins and outs and challenges that can come with online dating website, and EMB stands with you during these challenges. We at EMB are dedicated to our dating merchant accounts and will do everything in our power to make your transactions easy.

For more information and an online dating merchant account, contact us today!



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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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