Sex Sells in the Digital Age

Jan 30, 2015

The prominence of sex toys and paraphernalia in the media is one reason that adult merchants believe has contributed to the boost in sales in the last 5 years. Popular sex toys like vibrators, lubrication, harnesses have moved sales from 65% in 2008 to 80% in 2013. Online sex shops are enjoying this increase in desire, and believe that the internet will make shopping for these items so simple, and exact that brick and mortar shops will be irrelevant. Now is the time for investors looking for a thriving business to add to their portfolio to check out the online adult industry.

As the internet becomes more and more prevalent in the lives of consumers, and as consumers become more comfortable with online shopping, the reasons for online adult merchants to be optimistic about the future increase.

Convenience. The number one reason consumers prefer shopping online is convenience. Now individuals have access to their favorite adult items 24 hours a day. Store hours are irrelevant and shopping can be completed at their own pace with no pushy salespeople or nosey patrons.

Better Prices. There is often a price difference between in-store and online merchandise. Generally sales are better and occur more frequently online. Sometimes consumers can get discount coupons and rebates more readily online than in-store as retailers realize the cost of manufacturing and distributing coupons online is significantly cheaper than in-store.

Comparison Shopping. Consumers can shop around for the best deals online easier than in person. For example, if a person is looking for a pair of fuzzy handcuffs for a reasonable price they can compare adult shop 1 prices to adult shop 2 prices within the comfort of their homes. Previously, they would have had to visit both stores spending time and resources to do so.

Discreetness. Of course, online adult merchants are seeing their sales increase because individuals who would not enter an adult shop in person, are more comfortable shopping from their home. This allows for consumers to really make sound purchases, increasing customer satisfaction and repeat business.

Even though the online adult business is thriving, adult merchants are often denied a merchant account by traditional lenders. is an experienced adult merchant processing company that will manage your adult merchant account with the respect and professionalism it deserves.

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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