Payment Processing for Continuity Subscription Merchants

Aug 13, 2019

The continuity economy is among the most successful business structures. However, the high risk nature of continuity subscription businesses makes merchants look for high risk payment professionals that can help them grow their business with ease. This article will help you discover more about these businesses, as well as will help continuity subscription merchants avoid having a harder time opening a merchant account.

Continuity Subscription Business

Continuity billing models or negative option billing are quite common among merchants offering subscription services. This is how they try to attract loyal customers. On the one hand, these practices are helpful for many. On the other hand, they create higher risks of chargebacks for them.
Because of higher rates of chargebacks, the provider may close your account or freeze your assets, thus making it impossible for you to process transactions. What’s more, continuity merchants are increasingly faced with billing scams.

Because of the nature of recurring billing, subscription billing, and automatic, merchants are labeled as high risk and are faced with rejection from traditional banks and financial institutions.

Specifically, a subscription billing or automatic billing agreement often leads to a higher rate of chargebacks. If you want to avoid this, you customers should remember that they have signed for using a recurring billing cycle and don’t request a reversal of charges having forgotten about this.

Additionally, they don’t have a clear idea of the terms they’ve signed up for. Besides, some merchants don’t properly inform their customers how they can easily request a refund or cancel their billing agreement.

That’s where respectable alternative options step in: with a reliable high risk payment processing company, merchants can easily overcome the hindrances on their way.

Continuity Subscription Merchants: Turn to EMB

As you’ve already read, continuity subscription businesses face certain challenges when trying to get approved for merchant services. Besides, they should also work on retaining customers and boosting profits, offering various payment options, and not only.

What’s more, some time ago, MasterCard Many started applying stricter processing and communication requirements for business owners using the free trial continuity business model. Will that being said, continuity subscription merchants should work only with a true payment expert like in the high risk field that offers all the necessary credit card processing services.

One of the critical points to take into consideration while looking for a processor is whether the latter offers a robust payment gateway with multiple payment options. Working with, the nation’s top high risk credit card processor, you’ll enjoy the cheapest rates and quick approval, regardless of the type and size of your business.

Moreover, the BBB considers EMB an A+ company, and Card Payment Options classifies EMB as an A processor and ValuePenguin has listed EMB as “Best All-Around High Risk Merchant Account Provider.” understands the needs of high-to-approve merchants better than anyone. EMB offers a large variety of industry-leading account features to allow merchants to protect their businesses against chargebacks and fraud.

So, if you want to safely and responsibly process payments online, EMB can be the best helping hand. By the way, is also a respectable alternative online lender that specializes in the high risk space.

With a trusted payment processing partner like EMB, you can be sure to enjoy an exceptional fraud and chargeback prevention solutions. The positives of having a merchant account with outweigh any possible challenges you may be obliged to deal with. is dedicated to facilitating the high risk merchant account process. All you need is to fill a quick online application, and provide the minimum of paperwork to underwriters and processors for review.

Agents at EMB are standing by to provide the help you need. They’re well aware that if you’re unable to process transactions quickly and securely, your subscription business will suffer. EMB approves all merchants, no matter you’ve shut down or turned down in the past. You’ll get your approval info in just 2 business days.

To sum up, the continuity economy is an immensely successful business structure. To find secure credit card processing services that’ll make a true difference for making your business a real success, consider working with payments specialists like EMB.

Let us help you get a high risk merchant account today!

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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