Since the beginning of recorded time men and women have been trying to find ways to meet their soul mates. Neanderthals probably had the same issues due to the lack of neighboring tribes, but they have no written record. Some cultures around the world solved the problem by arranging marriages when the children were born. This custom is still practiced today. Thankfully, it is not the norm in the U.S. because there had been the introduction of online dating accounts.
There are reality shows where single men and women are introduced to 15 or 20 eligible people of the opposite sex and the principal tries to select a life mate. People talk about couples having ‘chemistry’. This is more than a pair enjoying the same music, the same types of foods, and the same types of outdoor sports. It is that magical spark that zings the heart when they see each other.
Some dating experts attribute the chemistry to pheromones. Pheromones are chemicals that our bodies secrete that are believed to influence sexual interest and excitement. Liken it to a fan of Italian food that smells the detectible aroma of oregano, garlic, and spices simmering over the stove. His mouth will begin to water and his stomach growl in anticipation. However, the person who does not like Italian food, garlic, or oregano will not be interested in what is cooking at all.
It is obvious that when two individuals meet they do not always ‘click.’ There is no chemistry. However, when you expand your contacts there is more of an opportunity to meet eligible candidates. The world is a larger place and single people are busier than ever with their careers. It is difficult to meet more singles. Thirty years ago there were singles clubs. Today there are the Internet and online dating merchant accounts.
According to ‘Statistic Brain’ there are 54 million singles in the U.S. Unfortunately, there are more females in the mix than males. Of this 54 million, 41 million have used online dating sites. Where there used to be catch-all sites, now there are sites devoted to a particular demographic and psychographic. There are sites for the silver generation, Christians only, and those that choose special lifestyles. Online match-making is here and now.
The annual revenue from these sites is over $1 billion. The average amount of money spent by any individual on a site is $239 a year. Interestingly, there are more males using online sites than females. Here is an interesting statistic: the average length of courtship prior to marriage for an online couple is 18.5 months whereas a couple who met offline had an average courtship of 42 months!
If the statistics are so favorable for online dating merchant accounts, why are they considered high risk? Conservative banks and credit card processors will look long and hard at accepting any online dating merchant account because of the risk of high chargebacks. However, if you keep your chargebacks under 3%, the high-risk experts at eMerchantBroker can have you approved in hours, not weeks.
To get approved for an online dating merchant account click on the button below