How You Could Benefit From Accepting Credit Cards Online

May 05, 2017

Last year, the research showed there was a rapid decline in cash payments. 55% of the nation’s 27 million small businesses didn’t accept credit cards, and because of this they potentially missed out on $100 billion in annual sales.

Even though cash continues to be the most commonly accepted payment type for small business owners, accepting credit cards counts for a number of important benefits no one can reject. So what are the top benefits of accepting credit cards?

  1. Legitimate Business

When you display the logos of the credit cards you accept, you grab cardholders’ attention and make them trust in your business.

  1. Increased Sales

By accepting credit/debit cards, you enlarge your potential customer base. The increased number of customers leads to increased sales.

  1. Ability to Survive the Competition

The competitors in your field are already accepting credit cards. You should do the same so to remain competitive.

  1. Encourage Shoppers to Make a Purchase

Shoppers are looking for ways to complete transactions quickly and easily without the need for running to the ATM for cash or writing a check.

  1. Improved Cash Flow

Credit card transactions are processed electronically and settled quickly so there is no need to wait for checks to clear, no more billing and waiting to collect from your customers. You start handling less cash.

  1. A Requirement for Online Businesses

Credit cards are used to complete the great majority of transactions on the Internet.

  1. No More Bad Checks

While being processed, credit card transactions are screened to mitigate the risk of fraud. Also, you can turn to a reputable payment processor like (EMB) to get unmatched fraud prevention and protection services for payment processing. EMB is voted the #1 high risk merchant services provider in the US and boasts an A+ rating with the BBB. EMB can help you reduce chargebacks and grow successfully.

  1. Offers Convenience for Shoppers

Customers prefer those methods of payment that offer convenience and provide them with benefits. If you don’t offer a credit card option, you risk losing customers.

  1. Inexpensive Payment Option

In our modern times, credit card processing is a highly competitive industry. You can easily find merchant services that are the best fit for your budget. EMB offers the lowest possible rates in the industry.

  1. Quick and Easy Setup

Turning to, you can enjoy fast and easy setup. Your merchant account application will be processed immediately, and you’ll be able to process credit card sales within 24 – 48 hours.

No matter you’re operating an offline or online business, accepting credit cards will result in positive outcomes for your business. Even if accepting credit cards costs you some money up front, its benefits will outweigh the fees associated with the service.

Let us help you get a high risk merchant account today!

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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