How to Clean Up Your Affiliate Marketing Methods

Aug 28, 2014

Affiliate marketing is like any other marketing method: Sometimes changes need to be made. This can be due to changing product opinions, new technology, or even just freshening things up. While it seems easy to tweak a few words from time to time, you need to make sure that you are generating the correct audience for your trial offerings.

There are traditional avenues to travel down to find an audience, such as Google AdWords. This tends to be one of the most accurate methods, as it targets the search phrases. However, if you are a more localized company, say you are based in Colorado and your trial offers to tend to favor those in your area, it wouldn’t be wise for your ad to pop up for someone in Florida. It’s also a good idea to streamline your ideas and offers. A long, drawn-out ad can bore people, even if it is exciting. People tend to have short attention spans, even when a free trial product is involved. Be quick and precise with your marketing.

Also, be sure that your merchant account provider fully supports your business. Many mainstream merchant account providers and banks tend to turn down affiliate marketing businesses, due to the increase in fraudulent activity that is caused by their trial offer programs. While it is a legitimate concern, you still need a merchant account to help you process plastic card payments. If you offer trial periods of a product, chances are they are paid for ahead of time via plastic card payment. For this, you need a merchant account provider that specializes in a trial offer merchant accounts.

At we know the ups and downs that can come when operating an affiliate marketing business. We take great care in making sure that your information, as well as your customers’ information, stays safe and secure. When others may close your account due to fraudulent charges, we do not. We know that it is a risk that comes with the business.

For more information on obtaining a trial offer merchant account, contact us today 


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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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