How Social Media Can Make You Big Bucks

Mar 23, 2015

For the last two decades, internet marketing has been a profitable venture for tech savvy entrepreneurs. Persistent, well connected, and socially active business owners manage to successfully connect with their customers and other businesses on a daily basis. But it is no longer enough for businesses to be internet savvy, they must also be competent in the area of social media. Social media marketing is a trend that all businesses must master if they have any chance of successfully marketing their businesses, but many are unfamiliar with this new trend and should be aware of how it can affect their profits.

Social media marketing is the use of social media like Twitter, Facebook, and LinkedIn to connect your business to potential customers, gain attention or increase traffic to your website. Proper use of social media will lead to advertising and promotion of products and services. Social media marketers can increase profits and traffic by “deep-linking” your websites to social media networks to enable communication between websites.

Social media marketing tools like Google Analytics and Quill Engage, are available to track how your social media presence is performing by counting how many people visit your website, how many likes are on your Facebook page, and much more.

There are many advantages to great social media marketing. Besides increased brand recognition, social media improves brand loyalty. The connection that businesses make with consumers, is an avenue to increase trust among consumers. If consumers trust a company, they are more willing to buy products and to tell their friends about them. In addition, every post or tweet your company makes is an opportunity to convert potential customers to actual customers. Many companies also experience decreased marketing costs once they begin social marketing efforts. According to a social media report by Hubspot, 84% of marketers experienced a significant increase in traffic after only six hours of effort per week. This means companies can minimize expensive marketing and advertising costs by putting a little more time in social media and less time and money into outside marketing.

Companies who want to increase their social media and internet marketing businesses face difficulty in finding an experienced payment processor. is the number one payment processor for your internet marketing merchant account. Our experienced associates will create and manage your account, enabling your customers to make purchases directly from your website with multiple payment options.

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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