Health Survey Reveals Electronic Cigarette Users Tripled in 2 Years

May 27, 2014

A British Health charity, Action on Smoking and Health (ASH), released new statistics that show the number of e-cigarette users in Britain has tripled over the past two years. The results may have major consequences for entrepreneurs and their e-cig merchant accounts.

Deborah Arnott, Ash chief executive, states “The dramatic rise in use of electronic cigarettes over the past four years suggests that smokers are increasingly turning to these devices to help them cut down or quit smoking. While usage among non-smokers remains negligible.”

Ash’s research reveals that British e-cig users increased from 700,000 in 2012 to approximately 2.1 million in 2014. Of new users, one-third were ex-smokers, while two-thirds were current smokers. The number of users who described themselves as ex-smokers increased in proportion to previous years.

The research also shows that the use of electronic cigarettes among non-smokers was negligible (0.1%), and only 1% of people who ‘never’ smoked reported trying e-cigs. Though only one of a growing number of studies currently conducting research on e-cigarette use, the Ash study combats many of the fears and speculations of opponents of e-cigarettes, who believe that they are a ‘gateway’ to traditional cigarettes for non-smokers.

“While it is important to control the advertising of electronic cigarettes to make sure children and non-smokers are not being targeted,” Arnott continues, “there is no evidence from our research that e-cigarettes are acting as a gateway into smoking.”

The Ash survey also addressed the public perception of the safety of electronic cigarettes. It reported that more than 35% of British adults believed that e-cigs were beneficial to public health, while 22% of adults disagreed.

The leader of the study, Professor Robert West, comments, “Despite claims that use of electronic cigarettes may normalize smoking, we have found no evidence to support this idea. However, our study finds that electronic cigarettes may help to reduce smoking as more and more people use them to quit.”

Studies like the ones conducted by Ash are steadily revealing the truth about e-cigs and their benefits to public health, as scores of traditional smokers turn to e-cigs for a safe and satisfying alternative to smoking. There is still a wealth of opportunities for e-cig entrepreneurs to open e-cig merchant accounts. is the #1 provider of merchant accounts for the e-cig industry and the only merchant service you can trust to jump-start your e-cig merchant account. Our expert program guarantees:

  • No application fee
  • Match you with the right merchant account for your electronic cigarette shop
  • Get your shop accepting credit cards within 48-72 hours
  • Competitive Rates
  • No VISA/MasterCard Required
  • Multiple Secure Payment Gateway Options

Get approved for an electronic cigarette merchant account in as little as 24 hours. Visit or call 1-800-621-4893 today.



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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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