Five Reasons Smokers are Switching to E-Cigarettes

Feb 18, 2014

The e-cigarette and vaporizer industry is rapidly growing and making inroads into Big Tobacco’s traditional territory. The promise of better health and convenience is swaying many smokers to try technology’s alternative to the cigarette. Vape shops have sprung up, quickly supported by specialized e-cigarette merchant accounts to answer the ever-increasing demand for e-cigarettes.

An entrepreneur interested in opening a vape shop or selling e-cigarettes should understand the foundation of popularity that is driving this young industry. We’re going to count down the five reasons e-cigarettes are causing long-time smokers to turn in their lighters and leave cigarettes behind.

#1 – Flavor

The major advantage e-cigarettes have over traditional cigarettes is flavor. There isn’t a whole lot of variety in cigarettes regarding flavor: normals, lights, menthols, and cloves were the industry staples for flavor. Vaporizers and e-cigarettes can now offer not only a variety of flavors, but some advanced models even feature all-glass interiors for the cleanest-tasting vapor free of contamination from metal or plastic.

#2 – Odor

A major reason bars and restaurants banned smoking, aside from legislation, is that some patrons would choose to go somewhere else rather than come out smelling like an ashtray. That unattractive smoke smell gets into your hair and your clothes, into your car and your house creating a repugnant odor.

Vapor is odorless. Gone are the days of smelling like a smokestack just because you went for a cigarette on break. You can use your e-cigarette where you want without worrying about creating an aura of second-hand smoke smell.

#3 – You Can Vape Wherever You Like

With the alleviation of bad-smelling smoke and harmful secondhand smoke side effects, gone are the days of scanning an area for a No Smoking sign. The ever-present No Smoking signs apply to combustion-style cigarettes as opposed to your sleek e-cigarette. You can’t put an e-cigarette ‘out’ as it technically isn’t lit. Freedom to vape wherever is convenient, without worrying about smell or signs, is often reason enough to make the switch.

#4 – Price

State laws mandate and regulate cigarette taxes which can influence the price per pack. As e-cigarettes are a new product they have yet to be regulated by the Food and Drug Administration and as such do not suffer the crippling tobacco taxes. Buying a new cartomizer for your e-cigarette can cost as little as three dollars and is the equivalent of one and a half packs of cigarettes. Translation: a smoker can save massive amounts of money every year by switching to e-cigarettes.

#5 – Byproducts

 The number one reason to switch is byproducts associated with cigarettes. The meaning is twofold: first, the carcinogenic byproducts that packs of cigarettes so ostentatiously warn against. Vaporizers and e-cigarettes eliminate concern over the cancer-causing byproducts that threaten long-time smokers. The second part is the actual physical byproducts. Cigarette butts and ash are a thing of the past with e-cigarettes. The recycling-friendly nature of e-cigarettes dispenses with all of the messy waste of used cigarettes.

E-cigarettes and vaporizers, as mentioned above, have yet to have clear regulations by the FDA. As such, banks and traditional merchant services providers still label them as ‘high risk.’ If you’re looking to open an e-cig shop or vape shop or if you already have and you’re seeking a specialized e-cigarette merchant account, look no further than the variety of accounts offered by eMerchantBroker in our Pick Your Industry section.

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

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Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

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A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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