Entertainment companies providing cable and satellite television services experience the highest rates of global fraud compared to other merchants. There are many reasons this could happen, from how easy it is to order equipment to the massive amounts of customers these companies have. Regardless of the reason, this is a major problem, but your chances can be minimized if you use a merchant account processor that offers chargeback insurance.
This type of information could help e-commerce merchants understand where fraud might come from so they can adjust their payment systems to prevent potentially fraudulent transactions. Online retailers also do not want rules that unduly block valid transactions, potentially preventing sales.. However, the hassle of losing money and the fear of losing customers can be avoided if you invest in a merchant account provider that offers chargeback insurance. Chargebacks begin when a customer files a dispute with their bank regarding a credit or debit transaction. The problem arises when the merchant is left out of the dispute process or is informed too late. Customers are not informing the merchant themselves at an increasing rate. Right now for all chargebacks, the merchant is not notified of the dispute in 58% of all instances. This large percentage and its disputed funds can be a major headache for any company, let alone a company that has a high frequency of fraud. This lack of communication can also be avoided if you choose to have a merchant account with a company such as eMerchantBroker.com. EMB is experienced in dealing with merchants who have high chargeback percentages, such as television providers, adult entertainment services, and e-cig or “vape” merchants.
EMB is offering your business yet another service that outclasses the competition. Eliminate the expensive costs that chargeback represents for your business and reduce your bottom line with our newest service. This process can lessen the frequency of chargebacks by 15-30%—a percentage that represents a significant amount of your business’ revenue. The Chargeback Suite will rip out the middlemen and reinsert you, the merchant, back into the loop regarding disputes and their resolution. The Chargeback Suite represents just another service that epitomizes EMB’s reputation as a top merchant processing service provider.
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