Cryptocurrency Merchant Services Help Process Crypto Payments

Jul 21, 2022

It is safe to say that cryptocurrencies are no longer a fad. It has only exploded in popularity in just the last decade. As more users are using crypto to make their payments, businesses would do well to adopt cryptocurrency as another payment method. Not only will you draw forward-thinking customers, tapping into a new niche, but your customer base will continue to expand. 

The Reasons Why Customers Prefer To Pay With Crypto

A study conducted by the University of Chicago found that 13% of Americans trade cryptocurrency. There are those holders of crypto who take advantage of the market’s volatility to boost their wealth by trading. 

Then there is a growing community of crypto users who want to take part in decentralized finance (Defi) as well as non-fungible tokens (NFTs). They are firm believers in investing in a new infrastructure where traditional banks and credit card networks are completely removed from payment transactions.  

So there are cryptocurrency users that prefer to pay for their goods and services by using crypto like actual currency. Businesses stand to gain substantially if they can tap into this growing, forward-thinking niche. 

Why Get A Cryptocurrency Merchant Account?

Since its introduction to the market, cryptocurrency has been met with absolute derision from the financial services industry. The main reasons include its volatility and the foggy regulations that the government has been trying to implement. 

As a result, there are many things about cryptocurrency that are not straightforward, discouraging many traditional financial institutions from accepting and processing these digital currencies as payment. 

The aforementioned reasons are what make crypto fall under the high-risk category. As a result, merchants that wish to process crypto payments would need to seek the services of a high-risk merchant that specializes in crypto processing.

By opening a crypto merchant account from a trustworthy and knowledgeable provider, you will be offered a secure vehicle through which you can process crypto payments quickly and securely.

Downsides To Accepting Cryptocurrency

It would be unfair to businesses if we only gave attention to all the advantages of accepting crypto without also presenting the downsides.

And downsides crypto has.

Although accepting crypto has an enormous amount of potential to help your business tap into new streams of revenue, it is still considered a “Wild West” type of market.

Before you begin accepting crypto payments, here are a few issues to keep in mind. 

1. It’s Volatile

The volatility of cryptocurrency is what draws savvy investors to take advantage of the potential for great gains in a short amount of time. However, when it comes to accepting cryptocurrency as currency, this volatility becomes a problem.

When it comes to cashing out, there’s a potential for making massive gains as well as suffering incredible losses. 

If you do decide to accept crypto as payment, you will need to have a system where your prices can be updated in “real-time”. Furthermore, you will need to build yourself a tolerance for risk or use a gateway that will protect you from it. 

2. Vague Tax Laws

It seems like Congress wants to step in and provide “guidance” when it comes to crypto taxes, but for now, it’s a bit of a nuisance. Currently, most tax preparers have no clue as to how to even handle crypto.

When it comes to mining and staking, it is yet to be determined how the IRS will handle this. Right now, the IRS treats mining as a “taxable event”, where you are responsible for paying a percentage of the crypto’s fair market value at the time it was created. 

This works best for Bitcoin mining, not so much for staking. Staking is when coins can be created hundreds of times in a year, sometimes more. 

3. Hard To Access Records

Although there is a “built-in-record” for every transaction, this vital information is not as easily accessed as, say,  your monthly credit card sales. Yet, it is essential to keep track of all of your crypto payment processing for both investment and tax reasons. 

4. It’s Final 

The positive and negative about cryptocurrency transactions is that they are final and cannot be reversed. That means you won’t have a system for chargebacks or disputes. Although that can be good news for the merchant, it means that you would need to handle all requests for refunds yourself. 

Take time to figure out what kind of policies you will implement to manage all requests for refunds. 

5. Volatile Network Fees

If having to deal with crypto’s value isn’t enough, you now must contend with the cost of making a transaction on the network. Network fees tend to spike when there is an increase in activity. Bitcoin and Ethereum are known to have high transaction fees

When it comes to high transaction fees, many crypto users may be discouraged from paying with crypto. 

Typically, the payer is responsible for paying all the transaction fees at the time of the transaction and in the currency that it is being transacted. 

6. Security Concerns

Security is a continuous concern when it comes to blockchains. Every network has its security system. However, when it comes to smaller networks, they are more prone to what is called, “51% attacks.” This is when one person or a group of people control over 51% of a network’s mining. 

Networks are also vulnerable to shutdowns as a result of bugs or overload. Also, you need to make sure that either you or a trusted party has the security keys for all of your crypto. 

Cryptocurrency Is The Future Of Payments

Society has revealed its growing demand for both “digital assets” as well as “instant payments.”  The official financial sector has failed to meet these customer demands and this important gap is being filled by the “disruptors” of the financial payment industry.  

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.