Adult Novelty Webshop Marketing Tips on the Cheap

Jul 30, 2014

Marketing can range from free to insanely expensive, and there is something for every type of business. While you may think that adult novelty online shops are not the best choice for free or cheap marketing, you are mistaken. There are plenty of ways to market your business online, without going broke.

Marketing on social media is free, however, it is risky. Often times ads and posts that are considered to be racy or obscene are reported on social media sites, and often times the user’s profile can be removed. Since Facebook and Twitter are open forums when it comes to business pages, this is likely to happen, so it may be a good idea to steer clear of social media marketing. Another free or cheap method is advertising on local posting sites, such as Kijiji and Craigslist. Most ads are free, though if you need the content to be placed into an “adult” category, you may have to pay a small fee.
Another venue for finding marketing tips is your merchant account processor. The vast majority of online businesses have a merchant account processor, which enables the merchant to accept plastic card payments. If you have a high-risk business, such as an adult novelty shop, you should have the services of a high-risk merchant account processor, such as EMB, or Companies such as EMB know the differences between high-risk companies and “mainstream” companies. We at EMB know that marketing adult novelty webstores can be tricky, and we can tailor our suggestions to your business. EMB is top-rated for high-risk merchant accounts, including adult novelty merchant accounts. We do not punish our high-risk businesses for chargebacks or other oddities that can occur with a high-risk business.

Marketing an adult novelty webstore can be tricky, especially if you are looking for a free or cheap marketing method. While it is difficult, it is not impossible, and you can always out on your adult novelty merchant account provider to offer tailored suggestions to help your business. If you are happy with your adult novelty merchant account provider, ask them their opinions to help with your marketing.


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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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