Adult Dating Websites Rake in over $2 Billion in Revenue

May 26, 2015

Online dating commercials are constantly on TV, and on the side of internet blogs. You may have even seen the ads pop up on Facebook. The industry is everywhere, and for good reason. In 2014, the adult dating industry brought in over $2 billion in revenue. You will often hear “this is a great time to get in the business” for many industries, but it is definitely true for the online dating industry. All you need is a good business mind, a good idea, and a great adult dating merchant account.

There are more adult dating niche websites than there are Crayola crayon colors. Even so, there are more than have not been brought to the mainstream, and some that could be combined but have not been. The ideas are endless, from “Jewish Cat Lovers” to “African American Football Fans”, to even “Corporate Divorcees”, niches are whatever you want them to be. There is always business, too, and many people have yet to join a dating website because they are afraid people will think they are weird. Traditional sites attract a broad range of people, but sometimes it can be hard to find the right person within a group of 500,000. This is where niche dating websites come in. They also bring good revenue for merchants. The only thing merchants need to worry about is finding a good adult dating merchant account.

Adult dating merchant accounts are hard to come by, and for good reason. The industry is in the “high risk” processing category, and it takes a knowledgeable and dedicated processor to deal with the complications that may arise with an adult dating merchant account. From fraudulent charges to chargebacks, these accounts can end up costing the processor money, and few want to lose money. You need to make sure that you housed with a good adult dating merchant account, like EMB, to help take control if an issue arises. A good processor also has fair fees, which can help you can your customers keep costs low. The industry is booming, and you should hop aboard if you are looking for a new business venture.

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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