Jun 28, 2019

EMV Card Deadline Setting Up Gas Stations to Burn

Gas stations have less than a year and a half left to meet the card schemes’ deadline to install in-pump EMV card readers. Despite Visa and MasterCard’s previous move to extend the EMV deadline, many gas stations are still not likely to meet the October 2020 deadline. Those who fail to meet compliance will meet the same fate as retailers...

Jun 25, 2019

EMV Chip Cards Reduce Incidents of Fraud, According to Visa

As of early 2019, EMV chip cards have continued to increase share and the number of incidents of fraud have dropped significantly in the U.S., according to Visa. The Details on Visa’s Numbers Recently, Visa reported that 3.5 million U.S. merchant locations accepted EMV chip cards as of March, which was an increase of about 400,000. There were 3.1 million...

Apr 15, 2019

As EMV Merchant Acceptance Grows, Fraud Spikes in Online Transactions

As of December 2018, more than 3.1 million merchant locations accepted EMV (Europay, MasterCard, and Visa) chip cards, according to Visa. This is a 692% increase since the beginning of EMV migration in 2015. As of the end of last year, there were 511.1 million EMV chip cards in circulation in the United States, which is a 221% increase since...

Mar 21, 2019

80% Drop in Counterfeit Credit Card Fraud Due to Chip Technology

Card present counterfeit payment fraud at chip-enabled merchants dropped 80%, since the U.S. payment industry shifted to these types of cards. In 2011, Visa led the industry by moving to EMV (Europay, MasterCard, and Visa) chip cards. Four years later, widespread adoption of chip technology occurred because it was known to be effective at reducing counterfeit fraud in other countries....

Jun 26, 2018

Gas Stations Converting to EMV Chip Card Acceptance

Do you have a gas station? Have you already converted to EMV chip card acceptance? Maybe you’re just planning to offer EMV chip card acceptance, aren’t you? Just read this article and you’ll learn more about the acceptance of these cards. Gas Stations Convert to EMV Chip Cards Unattended gas pumps might serve as a great use case for the...

Jun 25, 2018

9 Tips on EMV Fraud Liability Shift for Merchants

The nationwide adoption of EMV chip cards and processing technology brought a major change in the US. This was something different from what people used to have – mag stripe cards. Are you a merchant interested in EMB fraud liability in the US? Just keep on reading this article and you’ll learn more about it. EMV Liability Shift in the...

Apr 17, 2018

The Difference Between PIN Debit and EMV Transactions

Recently, there has been some confusion over PIN debit and EMV. Still trying to figure out the many changes taking place with EMV, many merchants have made enquiries to add PIN debit to their existing merchant account. If the difference between EMV and PIN debit has confused you as well, the following explanation will help clear things up for you....

Oct 16, 2017

Merchants and Consumers on EMV Credit Card Processing

EMV (Europay, MasterCard, and Visa) chip card payments at the US point of sale (POS) are now 2 years’ old (October 2015) at least officially. However, according to a poll of consumers and retailers by a Boston-based merchant processor, consumers think purchases are still being processed slowly; many merchants still don’t accept chip cards. Merchants’ and Consumers’ Views on EMV...

Aug 30, 2017

Millions Of Merchants May Fail To Meet The Security Deadline

While an overwhelming number of retailers in the United States are still pacing the shift to the use of EMVs, another persuasive tech has hit the market. Most retailers are still lagging behind as they should have ditched the use of TLS 1.0 as their primary transaction security protocol which is set to expire in around ten months. Failure to...

Jul 17, 2017

Recent Mobile-Accepting Merchants Risk Detection

Merchants successfully deal with payment methods but have some problems in some key areas. Particularly, they have difficulty identifying overseas transactions, according to recent survey results by a risk management firm. The survey was conducted online between April and June. More than 800 merchants in some 29 industries participated in the survey. The revenue generated by these merchants ranged from...

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Having a merchant account allows an account holder to take advantage of merchant cash advances. When a merchant is approved for an advance, the business agrees to receive a lump sum of cash in exchange for an agreed-upon percentage of future credit card sales.

Pricing varies depending on the merchant’s industry, past credit card processing history, the type of business seeking the account, average ticket sales, and average transaction volumes.

Yes, EMB works with merchants who are building their credit, as well as those who have poor credit. EMB also approves merchants that have no credit card processing history and businesses that have lost their merchant accounts due to high chargebacks.

Several factors influence a merchant’s risk level. Though only one factor likely will not get a merchant classified as high risk, a combination of these may: business size, location, and industry, credit score, credit card processing history, a industry’s reputation for excessive chargebacks, a prior history of high chargeback ratios, and whether a merchant exclusively sells online.

Virtual terminals are stationed on a merchant’s website, making it easy for customers to make a payment or purchase online. Merchants or a payment processor can easily set up virtual terminals, so online businesses can accept credit and debit card and e-check transactions.

A merchant account is a business account with an acquiring bank. Without this business account, which actually works more like a line of credit, a merchant cannot accept and process credit and debit card transactions. Businesses need a merchant account to accept major credit cards via a static point-of-sale terminal, mobile card reader, or through a virtual payment gateway.

After filling out EMB’s simple online application and submitting any necessary, requested documents, many merchants get approved within 24 and 48 hours.

EMB specializes in working with high-risk merchants. EMB works with many merchants, including but not limited to businesses in these industries: gambling and gaming, adult entertainment, nutraceuticals, vaping and e-cigarettes, electronics, tech support, travel, high-end furniture, weight loss programs, calling cards, e-books and software, and telecommunications.

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